"Comparison is the thief of joy" is a real life fact but advertising industry has some other facts. Comparative Advertising has become...

As rightly said, "products are made in factories but brands are created in minds of the audience." Branding is the process of creating a...

WHAT IS INSTAGRAM ADVERTISING Instagram Advertising is a method of paying to the post sponsored content on the instagram platform to...

"NEVER STOP TESTING AND YOUR ADVERTISING WILL NEVER STOP IMPROVING" is an adage that every marketer is taught about. We come across...